Get credible. Get seen. Get booked.
Expertise is your currency.
We make sure it’s recognised.
Brand, web design & marketing for ex-corporate founders.
Get your marketing out of the too-hard basket and into a system that brings the right people to your door.
Fractional CMO
Right. Put down the logo, close the Claude tab and step away from the offshore freelancer. In less than a month it's all done and it just works. The brand, the website and the engine behind it, built so the whole thing feels like you and reflects your true calibre. Let's take this off your desk.
So why are you still spinning in circles trying to build a brand that shows it?
- The brand undersells the calibre of the work behind it.
- The offer is clear in your head and vague everywhere else.
- Launch has been “three weeks away” for eleven months.
- Serious enquiries arrive, have a look around, and go elsewhere.
You've spent decades building credibility
You've run the teams, won the work and been the safe pair of hands when it mattered.
We show you how to become the obvious choice
Your experience, your ideas and that half-formed offer you keep almost mentioning.
We take the lot and turn it into something clear, sharp and commercially viable. Then we build a digital presence that matches your reputation, so you stand out amongst the sea of AI-sameness.
The aim is a simple one. Somebody serious lands on your site and thinks: thank God, this is exactly who I have been looking for.
Haus Services
Self-paced workshop · 60 minutes · The first thing you do.
Stop branding. Start selling.
From "I'm still tweaking my colours in Canva" to "here's my offer, and here's where you pay me."
Sixty minutes and a workbook that gets your signature offer out of your head and onto paper. What you sell, who it's for, what it costs and where they buy it – settled, written down, ready to test. Plus a sales page template so you've got somewhere to send them.
Your logo can wait. Your momentum can't.
Logo Comes Last
Offer & Foundations
Brand & Website Design Sprints
Brand & Web Design
This is the main event. A brand and a handmade website built in a sprint – days or weeks, with a clear start and a clear finish, rather than a build that drifts on for months. You get copy that sounds like you, a design built around your actual offers, and a site that matches the standard of the work you've been doing for twenty years.
Sprints come in sizes, so you can start with a single page that proves the offer or go the whole way with the full build. Either way, you're in the studio with us, you see it taking shape, and you land with something a serious prospect can look at and think: right, this is who I've been looking for.
The Engine
Systems & Infrastructure
A beautiful website doesn't help much if every new client still needs five manual emails and a payment link that doesn't work. We set up and connect everything behind it – your CRM, client portal, onboarding, courses, funnels, lead magnets and checkout – so the business runs itself and you get on with the work you're good at.
It starts with a conversation about where you are and what you need.
Fractional CMO & Marketing Sprints
This is where we get you seen by the right people.
The Velocity is 90 days of fractional CMO support built around your goals, and we do the work as well as the thinking – ads, content, thought-leadership pieces, whatever the plan needs.
If you'd rather do it yourself with someone in your corner, Momentum Sessions give you the coaching without handing over the work.
Marketing & Momentum
ClubHaus
Community & Accountability
The membership for solo founders
Nobody warns you about how quiet it gets. One day you're surrounded by a team you rather loved, and the next you're at the kitchen table on your own, second-guessing a decision you'd have sorted in thirty seconds by leaning across a desk and asking someone.
I went through all of that, and I'd much rather you didn't have to.
So Clubhaus is a room full of people at exactly the same stage as you. You'll find your accountability team in there, you'll have somewhere to bring the questions you feel a bit silly asking, and you'll have me in office hours whenever you'd like a second opinion.
Join the club.
Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club // Join the club //
stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone // stop working alone //
Who We help
Midlife ex-corporates building something of their own – from scratch, or levelling up what's already there. Pilates studios, transition coaches, AI specialists, nutritionists. The field doesn't matter. What matters is that you're brilliant at the thing, and ready for a presence that shows it.
My Mission
To eliminate the disconnect between elite human expertise and digital presence. We exist to ensure high-value professionals never have to shrink their authority, undercharge for their brilliance, or hide behind generic digital noise ever again.
My Mission
To close the gap between how good you are and how you look online. We're here so experienced professionals never have to shrink their authority, undercharge for their brilliance or hide behind a website that looks like everyone else's.
Who We help
Midlife ex-corporates building something of their own – from scratch, or levelling up what's already there. Consultants, transition coaches, AI specialists, nutritionists. The field doesn't matter. What matters is that you're brilliant at the thing, and ready for a presence that shows it.
I see ex-colleagues, high-performance coaches, consultants and leaders cringing at their AI-made landing pages, the Wix site they had a go at themselves, or the WordPress monstrosity delivered by a freelancer they never met. Reputation is everything. Expertise is your currency. I make sure you never look amateur, and you end up with a brand you're proud of.
How I Got Here.
After 20 years in corporate comms & advertising, I was made redundant in 2023. I could have gone straight back to the boardroom. Instead, I launched Haus of Humans, because I kept seeing the exact same pattern: brilliant, highly experienced leaders leaving corporate, only to build online brands that didn't do their real-world expertise justice.
Who We help
Ex-corporates building something of their own – from scratch, or levelling up what's already there. Pilates studios, transition coaches, AI specialists, nutritionists. The field doesn't matter. What matters is that you're brilliant at the thing, and tired of wearing seventeen hats only to end up with a presence that looks cheap, dated and generic.
My Mission
To close the gap between how good you are and how you look online. We're here so experienced professionals never have to shrink their authority, undercharge for their brilliance or hide behind a website that looks like everyone else's.
I used to think leaving corporate meant starting from scratch. Learn every tool. Chase every trend. Wrangle fifty platforms before anyone would take me seriously. Do more, be everywhere, nod along to every self-appointed expert with a podcast. I assumed the exhaustion was part of the deal.
Turns out it’s optional.
What I want now is simple. Brilliant, experienced founders getting recognised in six seconds flat, rather than drowned out by tech overwhelm and AI slop. Everything you’ve earned, readable instantly. The internet as somewhere your reputation is safe, built with your voice, your standards and your sanity intact.
I know it works because I’ve done it. I’ve got the scars, the worry lines and an alarming number of SaaS subscriptions so you don’t have to. I took twenty-five years of corporate marketing and five different businesses and built Haus of Humans – the calm, clear studio I wish I'd had when I was starting out.
who's behind the screen
Hello, I'm Fee
I'll have what she's having
- emma ritchie
my podcast subscriptions had gone up and I'd booked four new clients who had found me only through my website and SEO's. Thank you so much for your work and your guidance Fee, I could not have done it without you.
Within a week of launching I'd had over 500 visitors to my site
I'll have what she's having
I'll have what she's having
Test your online reputation with Archie
Paste in your LinkedIn profile, your sales page or your website and Archie gives you an honest, filter-free assessment of what your ideal client actually sees, and what they assume you charge. He’s no-nonsense. No sycophantic AI here.
Your website isn’t neutral. It’s either building your credibility - or quietly destroying it.
Works with Claude and ChatGPT.